Do you want to get into retail? Running a sales service can be one of the most rewarding businesses there is, especially when you land that big client and make delivery on time and under budget – and it is even better when their payment comes through! If you have a great product – or even the idea for a good product – why not set yourself up in business, selling your items through an online platform that is designed to help small businesses get up and running with an online store without any fuss or stress? Running a business does not have to be time-consuming nor does it need to be an intimidating prospect: there are many self-help and advice guides on how to establish a business, build and maintain a good customer base and all the administration and paperwork that might be necessary.
First of all, do some market research. Make sure that you have a comprehensive stock list, and that there will be enough demand for your products over time to keep you in business indefinitely. If you have any concerns in this area, you can always add product lines that will keep you ticking over financially in between the big, very profitable sales. For example, if you make high-quality, very expensive rocking horses, you are unlikely to sell a lot of these in a year, so it would be worth your while learning to make a range of smaller, cheaper toys that will sell quickly and well, giving you a steady income stream while you wait for the profitable bump offered by a rocking horse sale. Once you have your product list ready, and you have registered your company with the appropriate authority, you can begin.
Sign up with an ecommerce site, such as shopify.sg, and spend some time getting the look and layout just right. Customers must be able to intuitively navigate the site, and feel confident that their bank details are safe when they make a payment, and this is where using a curated service comes into its own. They are designed by people who have a lot of experience in the industry so the sites will not only be easy for your customers to use, they will be easy for you to use too, when uploading your items into the appropriate product description boxes and setting links to social media and advertising platforms in order to be easily found by prospective customers.
Running a business can be hard work, and it can be scary to take those first steps towards the unknown when it comes to running a company, especially if you have no previous experience in retail management. But seeing your company grow and watch your profit margin climb from pin money to living expenses to relative affluence can be tremendously rewarding. And if you can do all this while still manufacturing the things that you love to make, well then, so much the better!